Digital Marketing Manager
Job Description:
Who are we?
We a Pharmacy group that believes that medicines are affordable however awareness about affordable medicines, availability of the same, acceptance of the same due to lack of education make the customer pay dearly. The reason for our existence is to address this significant issue and create a deep impact for the patients - needy and otherwise. We envision redefining the positioning of medicines for India through the AAA philosophy that focuses on Awareness, Availability, and Acceptance.
What we are looking for?
We are looking for a dynamic Digital Marketing Head to drive end-to-end requirements for our business needs .
What you’ll be doing
- Designing and overseeing all aspects of the Digital Marketing department including existing marketing database, email, and display advertising campaigns.
- Planning and managing our social media platforms.
- Preparing accurate reports on our marketing campaign’s overall performance.
- Coordinating with advertising and media experts to improve marketing results.
- Identifying the latest trends and technologies affecting our industry.
- Evaluating important metrics that affect our website traffic, service quotas, and target audience.
- Working with internal team to brainstorm new and innovative growth strategies.
- Overseeing and managing all contests, giveaways, and other digital projects.
- Researching on competitors and provide suggestions for improvement.
- Keeping abreast with industry and market trends and best practices.
What are the skills that you’ll need to succeed in this role :
- Technical Skills (KPI will be based on these)
- Communication and Interpersonal Skills
- Knowledge of various Social Media Platforms
- Knowledge of SEO, Email Marketing, Website Management, and Digital Advertising Principles
- Knowledge of AB Testing
- Marketing Analytics Skills
Behavioral Skills (KPI will be based on these)
- Accountability
- Flexible Thinking
- Result Orientation
- Teamwork
- Commitment to Learning
- Attention to Detail
- Professionalism (Attendance/Punctuality)
- Strong Analytical and Problem-Solving Skills
What are the perks in store for you?
- Dynamic learning environment
- Fun and cooperative team members & cross functions
Key Skills :
Company Profile
The company was founded in 2014 with a purpose of helping people who buy medicines regularly by providing them access to genuine generic medicines at discounted prices. The guiding light behind online ordering of medicines comes from the fact that a good number of medicines are not available beyond the major cities. More so if the generic option is in consideration. Hence, reaching every nook and corner of the India with the best possible options is the goal of ---.in. The project envisaged by the government to ensure only generic names are written on prescription can only be completed if the patient knows the options available for the given generic. This can be easily tackled with the advent of smartphone and the customized app free for everyone to use.
120 + Employee Strength
Raised series A funding of 5.4 Mil.US$ in 2019 .
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.