Asst. Digital Marketing Manager

Job Description:

Responsibilities:-

As an Asst. Digital Marketing Manager, you'll work with internal stakeholders or external clients and will be involved in:

• account management of clients
• relationship building with clients
• producing detailed analysis and reports of campaigns
• presenting data and reports to a range of audiences.
• making creative suggestions for advert templates
• creating and planning a variety of PPC campaigns across a range of digital channels (Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads & other such platforms)
• overseeing existing campaigns and making recommendations on how to optimize them
• analyzing trends and making data-driven decisions
• writing engaging copy for adverts
• proofreading

What to expect:-

• You will play a team leader role where you’ll ensure a smooth account management
• You'll manage multiple campaigns and work with a range of clients or internal stakeholders. This provides variety in the role but can also make it challenging as you’ll need to balance a busy workload and meet tight deadlines.
• You'll work with data, analyzing trends and results, while simultaneously thinking creatively about improvements and strategies to optimize a PPC campaign.
• PPC is only part of the mix of digital marketing services. You may get the chance to work in a broader role where PPC forms part of what you do but not all of it. Closely related specialist areas include search engine optimization (SEO), digital strategy, and digital PR.
• You’ll manage the end-to-end operations of digital marketing along with a client management

Skills:-

You'll need to have:

• a good understanding of how PPC fits into the wider area of digital marketing
• knowledge of Microsoft Excel and data analysis
• strong analytical skills
• a good level of mathematical ability
• the ability to think creatively
• excellent attention to detail
• the ability to think strategically and develop innovative marketing strategies
• creative writing skills
• the ability to present information effectively to a range of audiences
• strong relationship-building skills with clients
• excellent communication skills
• experience using tools such as Google Ads, GA4, and other marketing tools

Work Experience:-

• 3 - 5 years of experience 
• Experience from a digital marketing agency is ideal