Assistant Manager / Deputy Manager - Marketing
Job Description:
Key Performance area
Marketing planning and driving revenue growth |
To Conduct market analysis & identifying opportunities of growing business with existing customers To use effectively various sources such as trade journals, industry network, trade associations to build a strong market data base & find out opportunities to sale new & existing products to the established customers To establish process for continuously collecting & analyzing potential/existing customers data, competitor moves, emerging needs of customers, business lost to competitors & reasons so as to stay ahead of competition To make calendar for Preparation of customer visit plans for self & the team & rigorously implementing those with a focus on maximizing leads To Implement marketing projects/initiatives to continuously strengthen company’s brand, product positioning in consultation with Director Business Development & marketing experts Providing critical business data to the Director on potential client base, Branding Campaigns, Marketing Collateral, Web Site, competition movements, product updates & emerging opportunities/threats To Keep an eye on opportunities of long term high value contracts with existing customers & collaborating with Director for negotiating & closing business deals To review critically the inquiry & sales MIS from sales team & using the information for aggressively driving the sales targets To Monitor and keep strict control over S&M expenses to enhance profitability of S&M function & enhancing cost sensitivity of the sales team To Achieve comprehensive sales & marketing targets defined for Order bookings, revenue collections, pricing, Delivery, customer satisfaction & profitability |
Customer relations ship and their satisfaction |
To develop self-designed and customize parameters for customer satisfaction and enriching the mutual relations at every level at both end
To develop communication channels with customer for maintaing communication flow To develop MIS mechanism with mutual understanding To design key processes of sales and marketing for customer communication, information and satisfaction. |
Customer reach |
To make self and teams -travel plans and its execution for customer reach and enhancement of footprint. |
Reporting and MIS |
To make monthly MIS for the Director and board. To maintain and submit reports to director plans v/s achievements To report Monthly bookings and next month projections. To plan for bridging the gap if any To project inventory level, market projections, customer feedback To report market intelligence and customer feed back |
Quick JD :
- Good Control on commercial, & Reconciliations of Account of handling Clients
- Presentable to costumer
- Team Leader and Building CUSTOMER Relationship with clients.
- Experience in Handling of OEM
- Knowledge of Sheet Metal, Iron & Steel.
- 6. Knowledge of Tube & Pipes related products .
Desired Profile / Criteria / Skills :
Please note the following for shortlisting of candidate :
- He/she should be presentable with good communication
- BE Mechanical is must
- BE Mech+ MBA Preferred
- 3-5 Years of Marketing Experience in OEM Sales, Industrial products
- Ability to read & understand product drawings
- Soft Skills, Well Behaved, Technical and Good Communication, Good Negotiation Skills, Energetic
Preferred Industries :
Sheet Metal, Iron & Steel. (JSW, Zenith Birla, India Ispat corporation, LOHAA India, Tata Sheet Metaltek.
Key Skills :
Company Profile
The company is a 40-year-old B2B Manufacturing Company. Their line is called Roll Forming and they are catering to customer segments like Automobile (Commercial Vehicles), Solar, Air Pollution Control, Construction, Railways, etc. They are basically into steel processing and the line is similar to Tube Manufacturing. They are mainly dealing with large corporates and hence, relationship building and market intelligence play a major role in success for a marketing person. They supply pan India
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- Interested candidates are requested to apply for this job.
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